The people behind the numbers

A finance academy built for owners, not analysts.

Workjason Academy was created for business leaders who were tired of feeling uncertain every time a financial report landed in their inbox. Our team combines corporate finance experience with years spent inside growing Australian businesses.

We translate financial language into practical questions, simple routines and clear decisions – so you can focus on building a resilient company, not memorising formulas.

Workjason Academy team collaborating during a strategy session

Our mission & what we stand for

We believe that every owner deserves to understand the financial story of their business, without needing a finance degree. Our work is guided by a few simple principles.

Clarity over complexity

We strip away jargon and focus on the handful of financial indicators that genuinely shape the future of your business, not just what looks impressive on a slide.

Partnership, not lectures

Our programs are built as conversations. We ask about your context, your constraints and your goals before suggesting any framework or tool.

Action before perfection

We encourage small, consistent financial habits that make a difference in the next 3–6 months instead of abstract strategies that never leave the spreadsheet.

Meet the core team

We bring together experience from corporate finance, SME advisory and hands-on operations. What unites us is a shared respect for the realities of running a business.

Lead finance mentor at Workjason Academy

Kieran Donnelly

Lead Finance Mentor

15+ years in corporate finance & SME advisory

Kieran specialises in helping owners translate complex financial structures into clear, confident decisions about growth, hiring and risk.

Program design lead at Workjason Academy

Sarah McKenzie

Program Design Lead

Learning design & facilitation

Sarah ensures every workshop is practical, interactive and paced for busy leaders, not full-time students.

Data and analytics specialist at Workjason Academy

Daniel Lee

Data & Tools Specialist

Reporting, dashboards & automation

Daniel helps participants build simple, reliable dashboards that surface issues early without adding extra admin to their week.

Small group session at Workjason Academy

How we work with your team

Every cohort is intentionally small, so we can adapt the pace and examples to the types of business you run – whether that’s a professional services firm, a trade business or a growing online brand.

  • We start by mapping your current reporting and decision cycles.
  • We introduce a simple framework for reading your P&L, cash flow and balance sheet as one story.
  • We practise real scenarios together and design light-weight check-ins you can keep using.

Our goal is that your next strategy conversation or budget meeting feels less like guesswork and more like a grounded discussion based on facts you actually understand.

Curious if this is right for your business?

We’re happy to walk through your situation, timelines and goals before you commit to anything. No hard sell – just an honest conversation about whether the program fits.